Breakthrough creativity with

boardroom savvy

Creating products to improve the quality of your customers’ lives.

Better Because...

We Specialise

 

In products that have moving parts–no superficial facelifts here. Products with genuine utility. A brand new way of doing things that your customers will want to buy.

We Relate

 

With 15 years experience in the board room of manufacturing businesses we understand the challenges you face. Under resourced? No big picture? Internal barriers? We can help.

We Make It Right

 

No daylight between the creative and the technical. No glorious concepts that cannot be made on budget. Strategically linking it all together.

What we do

Product Design

A bespoke product development service coupled with our inside knowledge of manufacturing.

Innovation Strategy

Make your innovation and design management teams deliver more.

Patent Intelligence

Create new utility patents and annoy the competition.

Nuts and Bolts

Prototyping, testing, suppliers, tooling and making

Who we’ve done it for

HOZELOCK - METRO - TETLEY - BETTERWARE - POLYPIPE - VISION ENGINEERING -

Some examples

StopLock

Best selling steering wheel lock

Hose End Feeder

Novel fluid mixer for fertilising your garden

Radiator Key

Easy to find and use

Pop-Up brake Block

Tells you when it needs changing

ShowerSpaah

Making bathing easier for everyone.

KapKeep

Less single use plastic litter

Latest Blogs

Logic not Magic

Logic not Magic

What was Archimedes thinking naked in the street?Logic or Magic? Are we in Lilliput or is that the...

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How we do it

Hunting down the perfect match between your customer’s aspirations, your capabilities (present and future) and a world beating new idea. Where these three overlap is the sweet spot.

Let’s start a conversation

Get in touch